08年5月初,由南京市政府、中国国际贸易促进委员会南京市分会领导带队,亚洲户外展承办方南京国际展览中心将出访欧洲户外展主办城市-菲德烈斯哈芬市,商讨亚洲户外展续约事宜,并希望加强双方长期合作。
菲德烈斯哈芬展馆是欧洲户外展的诞生地,15年来孕育培养了业已成熟的欧洲户外展。如今欧洲户外展已经成为全球户外用品展览会的龙头,在展会的规划、运作、协调方面都有着具体的经验可供参考借鉴。菲德烈斯哈芬市也因为欧洲户外展这个顶尖级国际展会而名扬万里。会晤期间双方将主要讨论今后两座会展城市如何进一步合作、会展经济对于国际贸易的促进和帮助以及南京会展业向哈芬借鉴和学习之处等。
南京国际展览中心作为亚洲户外展的承办方,于2006年将户外展由欧洲引入亚洲,同时引入了欧洲的展会运作模式、操作流程、办展经验。2008亚洲户外展开幕前三个月合作双方即就续约问题进行积极协商,将对亚洲户外展今后的稳定成长和不断发展起到积极的作用。亚洲户外展自初次登陆南京,已经吸引了近300个国际、国内知名户外品牌,展会成长前景乐观:就年平均数字而言,展商数量增加22.98%,专业观众数量增加22.04%, 与会记者数量增加15.56%。人口众多、山地资源丰富的亚洲户外市场,在20世纪90年代就已经开始迅猛发展,并且拥有着每年50%的增长态势。作为其中的领导力量,中国户外市场的潜力更是无穷的。
让我们共同参与其中,享受乐趣,受益终身。2008亚洲户外展,关注你的关注。
Government to Government Visit Build Strong Relationship
In the beginning of May 2008, Nanjing International Exhibition Center, Asia Outdoor’s organizer, led by Nanjing Municipal Government and CCPIT Nanjing Sub-Council, will visit OutDoor fair ground Messe Friedrichshafen. The official meeting will mainly talk about how to develop better exhibition economy and strengthen the cooperation.
Messe Friedrichshafen is the birth place of European OutDoor, also brought it up as the top outdoor show in the world. The exhibition planning, running and adjustment are more feasible. The major topics of the meeting will be: advanced exhibition experience exchange; cooperation of international exhibition; exhibition and international trade of China and Germany.
NIEC imported Outdoor Show from Germany in 2006, as well as running mode, organizing schedules and exhibition experience. The team visit Messe Friedrichshafen in advance, aiming at promoting Asia Outdoor 2008 with specific advices and procedures. Since 2006, Asia Outdoor Trade Fair welcomed almost 300 international and domestic brands. The progressive increase give us strong confidence: Brands increase by 22.98%, Trade Visitors 22.04% and Journalist 15.56%. Asian outdoor market is as large as European’s. With 50% annual increase of outdoor market, China grasps a great vitality. So we are here invite you to come to make your brand the core of focus.